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Thursday, December 19, 2013

Vendor Spotlight: Truly Madly Sweetly


Vendor Truly Madly Sweetly Bake Shop
Phone 951.719.3440
Website trulymadlysweetly.com 
Social Media  Twitter  Facebook


Company Background:
Truly Madly Sweetly Bake Shop was a labor of love.  After years of working as a librarian, Cathryn Howard decided to take her love of baking to the next level.  Accepted at Pasadena's Le Cordon Bleu in 2006, she graduated at the top of her class.  She opened her first store in 2008 combining classic French training with vintage American favorites.  Five years later her Temecula store is a thriving business providing fresh baked goods which include award winning cupcakes, cheesecake, cookies and handmade salted caramels.  Her team includes three generations of family members including, Mercediz, who coordinates the many weddings booked, Cindy, an amazing cake artist, and Laurie, a talented corporate events planner. The goal here is to continue to provide handmade edible delights for years to come.

Truly Madly Sweetly Bake Shop described in three words:   
Handmade edible delights

How would you describe the Truly Madly Sweetly Bake Shop experience?  
A consistently joyful culinary epxerience through handmade little desserts baked with goodness and love.

What is Truly Madly Sweetly’s specialty?  
The care and concern that we put into each cupcake, cheesecake, cookie, or cake, whether you are in the mood for one special treat or are planning a large celebration.


What got you interested in the catering/ bakery industry and what is the most rewarding part of your job?
The interest in baking came from growing up in a boisterous Italian family whose love of great food was always the centerpiece of each gathering. We wanted to share that experience of delicious, handmade desserts with our customers and are rewarded with the "Oh my gosh, this is the best thing I have ever tasted" each and every day.

What is your favorite part about catering the dessert for weddings?  
 Celebrating special moments with our customers' family and friends. We consider it an honor to create the desserts that will be the finishing touch to their event.

Name one thing that sets Truly Madly Sweetly apart from its competitors:  
 Our complete dedication to quality and integrity, from the ingredients we choose to bake iwth to the smile we greet you with when you walk in the door of our adorable bakery.


List one thing unexpected fact about yourself!   
I enrolled at the California School of Culinary Arts, La Cordon Bleu, at age 50, and graduated with honors. A lifelong dream come true!